The fourth edition of eCommerce Expo Conference TeCOMM was held on 30 and 31 October at the Grand Hotel Italia in Cluj Napoca. Over 400 representatives of online shops, marketing specialists, SEO and web analysts, journalists and specialists in other fields attended.
In the two days of presentations, workshops and discussions, participants received advice and new methods of optimization for sales sites, compared the ecommerce industry trends to those outside of Romania, looked online B2B and B2C transactions, weighing sales figures.
Participants received forecasts on ecommerce trends in 2015, new opportunities for sales growth and new opportunities for collaboration. Among the trends discussed were: market places, regional development or virtual wallets.
Among the speakers, professionals in online field, were: Google, Aoro.ro, Bitdefender, Cargus, FAN Courier, Estee Lauder, Fashion Days, Webdigital, GeoRanker, Padicode, La Redoute and others.